Design branding logo app colors palette

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Created at 03/09/2020 12:27

The palette consists of Light, Dark, Semi dark colors. Accent colors #fcdd0f and #343454. Palette has Warm, Neutral, Cool colors temperature.

By lightness, this palette runs from #0C0C04 (darkest) to #FCDD0F (lightest). The lightness range is wide.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (2 warm, 2 cool).

HEX codes (sorted): #0C0C04, #343454, #7C6F8D, #C3D3AA, #FC74AC, #FCDD0F

Palette Design branding logo app colors palette combines 6 color codes:

HEX: #fcdd0f, RGB: (252, 221, 15); HEX: #fc74ac, RGB: (252, 116, 172); HEX: #0c0c04, RGB: (12, 12, 4)

HEX: #7c6f8d, RGB: (124, 111, 141); HEX: #c3d3aa, RGB: (195, 211, 170); HEX: #343454, RGB: (52, 52, 84)

Simplified version of palette colors

Tint of Gold, Tint of Hot Pink, Tint of Black, Shade of Slate Gray, Tint of Dark Sea Green, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Design branding logo app colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fcdd0f	#fcdd0f	RGB(252, 221, 15)	—	—
#fc74ac	#fc74ac	RGB(252, 116, 172)	—	—
#0c0c04	#0c0c04	RGB(12, 12, 4)	—	—
#7c6f8d	#7c6f8d	RGB(124, 111, 141)	—	—
#c3d3aa	#c3d3aa	RGB(195, 211, 170)	—	—
#343454	#343454	RGB(52, 52, 84)	—	—

5 color pairs have low contrast and need improvement which may impact readability.