Logo halo lab design brand identity hex colors

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Created at 03/09/2020 19:57

The palette consists of Semi dark, Light, Dark colors. Accent colors #8a04fa and #fa3423. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #29264A (darkest) to #B1B6C8 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

A varied palette: its hues are spread across about 138° of the color wheel.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #29264A, #3C048C, #8A04FA, #8B7FBA, #B1B6C8, #FA3423

Palette Logo halo lab design brand identity hex colors combines 6 color codes:

HEX: #8a04fa, RGB: (138, 4, 250); HEX: #fa3423, RGB: (250, 52, 35); HEX: #3c048c, RGB: (60, 4, 140)

HEX: #8b7fba, RGB: (139, 127, 186); HEX: #b1b6c8, RGB: (177, 182, 200); HEX: #29264a, RGB: (41, 38, 74)

Simplified version of palette colors

Shade of Blue Violet, Tint of Red, Shade of Indigo, Tint of Medium Purple, Shade of Light Steel Blue, Tint of Midnight Blue

Color scheme was created by colorswall

Color codes in palette

Logo halo lab design brand identity hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#8a04fa	#8a04fa	RGB(138, 4, 250)	—	—
#fa3423	#fa3423	RGB(250, 52, 35)	—	—
#3c048c	#3c048c	RGB(60, 4, 140)	—	—
#8b7fba	#8b7fba	RGB(139, 127, 186)	—	—
#b1b6c8	#b1b6c8	RGB(177, 182, 200)	—	—
#29264a	#29264a	RGB(41, 38, 74)	—	—

6 color pairs have low contrast and need improvement which may impact readability.