Created at 03/11/2020 10:29

Logo design clever smart creative arrows branding colors palette

The palette consists of Light, Dark colors. Accent colors #08f1fb and #140c0c. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #140C0C (darkest) to #A57CEE (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #08F1FB, #140C0C, #2C145C, #948C9C, #A4A4A4, #A57CEE

Palette Logo design clever smart creative arrows branding colors palette has combination of 6 codes colors:

HEX: #08f1fb, RGB: (8, 241, 251); HEX: #a57cee, RGB: (165, 124, 238); HEX: #2c145c, RGB: (44, 20, 92)

HEX: #948c9c, RGB: (148, 140, 156); HEX: #a4a4a4, RGB: (164, 164, 164); HEX: #140c0c, RGB: (20, 12, 12)

Simplified version of palette colors

Tint of cyan, Shade of mediumpurple, Shade of midnightblue, Shade of Grey, Tint of darkgrey, Shade of Black

Color scheme was created by colorswall

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Colors codes in palette

Logo design clever smart creative arrows branding colors palette color codes HEX, RGB information in table

5 color pairs have low contrast and need improvement which may impact readability.