Clever smart modern letter r logo design branding palette

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Created at 05/04/2020 12:33

The palette consists of Light, Dark colors. Accent colors #fc8e8e and #8f0909 and #8f0909. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #7C0808 (darkest) to #DCDCDC (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 83% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 0°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #7C0808, #8F0909, #DCDCDC, #F45C5C, #FC8E8E

Palette Clever smart modern letter r logo design branding palette combines 6 color codes:

HEX: #f45c5c, RGB: (244, 92, 92); HEX: #fc8e8e, RGB: (252, 142, 142); HEX: #7c0808, RGB: (124, 8, 8)

HEX: #8f0909, RGB: (143, 9, 9); HEX: #dcdcdc, RGB: (220, 220, 220); HEX: #8f0909, RGB: (143, 9, 9)

Simplified version of palette colors

Shade of Salmon, Tint of Light Coral, Tint of Maroon, Tint of Dark Red, Gainsboro, Tint of Dark Red

Color scheme was created by colorswall

Color codes in palette

Clever smart modern letter r logo design branding palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f45c5c	#f45c5c	RGB(244, 92, 92)	—	—
#fc8e8e	#fc8e8e	RGB(252, 142, 142)	—	—
#7c0808	#7c0808	RGB(124, 8, 8)	—	—
#8f0909	#8f0909	RGB(143, 9, 9)	—	—
#dcdcdc	#dcdcdc	RGB(220, 220, 220)	—	Gainsboro
#8f0909	#8f0909	RGB(143, 9, 9)	—	—

5 color pairs have low contrast and need improvement which may impact readability.