Connect brand identity logo design logotype hex colors

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Created at 03/11/2020 12:50

The palette consists of Light, Dark, Semi dark colors. Accent colors #4374fa and #4c74fc. Palette has Cool colors temperature.

By lightness, this palette runs from #0C2454 (darkest) to #BCC3D6 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 8°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #0C2454, #2F4167, #4374FA, #4C74FC, #5E7295, #BCC3D6

Palette Connect brand identity logo design logotype hex colors combines 6 color codes:

HEX: #4374fa, RGB: (67, 116, 250); HEX: #4c74fc, RGB: (76, 116, 252); HEX: #0c2454, RGB: (12, 36, 84)

HEX: #5e7295, RGB: (94, 114, 149); HEX: #bcc3d6, RGB: (188, 195, 214); HEX: #2f4167, RGB: (47, 65, 103)

Simplified version of palette colors

Tint of Royal Blue, Tint of Royal Blue, Shade of Midnight Blue, Shade of Slate Gray, Tint of Light Steel Blue, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Connect brand identity logo design logotype hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#4374fa	#4374fa	RGB(67, 116, 250)	—	—
#4c74fc	#4c74fc	RGB(76, 116, 252)	—	—
#0c2454	#0c2454	RGB(12, 36, 84)	—	—
#5e7295	#5e7295	RGB(94, 114, 149)	—	—
#bcc3d6	#bcc3d6	RGB(188, 195, 214)	—	—
#2f4167	#2f4167	RGB(47, 65, 103)	—	—

4 color pairs have low contrast and need improvement which may impact readability.