Ui design branding web palette

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Created at 03/15/2020 19:12

The palette consists of Light, Semi dark colors. Accent colors #fb537b and #fcdcbc. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #532D54 (darkest) to #FCDCBC (lightest). The lightness range is wide.

Saturation sits in a moderate mid-range, averaging 59% across the palette.

The hues stay in one region of the color wheel, spanning about 100°.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #532D54, #985CA4, #A61D53, #D4BCA4, #FB537B, #FCDCBC

Palette Ui design branding web palette combines 6 color codes:

HEX: #fb537b, RGB: (251, 83, 123); HEX: #fcdcbc, RGB: (252, 220, 188); HEX: #a61d53, RGB: (166, 29, 83)

HEX: #985ca4, RGB: (152, 92, 164); HEX: #d4bca4, RGB: (212, 188, 164); HEX: #532d54, RGB: (83, 45, 84)

Simplified version of palette colors

Shade of Pale Violet Red, Tint of Peach Puff, Shade of Medium Violet Red, Shade of Medium Orchid, Tint of Tan, Tint of Purple

Color scheme was created by colorswall

Color codes in palette

Ui design branding web palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fb537b	#fb537b	RGB(251, 83, 123)	—	—
#fcdcbc	#fcdcbc	RGB(252, 220, 188)	—	—
#a61d53	#a61d53	RGB(166, 29, 83)	—	—
#985ca4	#985ca4	RGB(152, 92, 164)	—	—
#d4bca4	#d4bca4	RGB(212, 188, 164)	—	—
#532d54	#532d54	RGB(83, 45, 84)	—	—

5 color pairs have low contrast and need improvement which may impact readability.