Brand identity design agency visual colors

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Created at 03/18/2020 21:25

The palette consists of Semi dark, Light colors. Accent colors #e21b26 and #ec647c. Palette has Warm colors temperature.

By lightness, this palette runs from #633835 (darkest) to #D4BDC4 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 41°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #633835, #966F58, #C11D1A, #D4BDC4, #E21B26, #EC647C

Palette Brand identity design agency visual colors combines 6 color codes:

HEX: #e21b26, RGB: (226, 27, 38); HEX: #ec647c, RGB: (236, 100, 124); HEX: #c11d1a, RGB: (193, 29, 26)

HEX: #966f58, RGB: (150, 111, 88); HEX: #d4bdc4, RGB: (212, 189, 196); HEX: #633835, RGB: (99, 56, 53)

Simplified version of palette colors

Tint of Crimson, Shade of Pale Violet Red, Tint of Firebrick, Tint of Sienna, Shade of Thistle, Tint of Maroon

Color scheme was created by colorswall

Color codes in palette

Brand identity design agency visual colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e21b26	#e21b26	RGB(226, 27, 38)	—	—
#ec647c	#ec647c	RGB(236, 100, 124)	—	—
#c11d1a	#c11d1a	RGB(193, 29, 26)	—	—
#966f58	#966f58	RGB(150, 111, 88)	—	—
#d4bdc4	#d4bdc4	RGB(212, 189, 196)	—	—
#633835	#633835	RGB(99, 56, 53)	—	—

8 color pairs have low contrast and need improvement which may impact readability.