Created at 03/16/2020 11:37

Mark logomark brandmark letter logo brand branding identity illustration

The palette consists of Light, Dark colors. Accent colors #48057e and #530692 and #530692. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #48057E (darkest) to #F7F2F4 (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma).

Hues sit in a neighboring band on the wheel (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #48057E, #530692, #8C0CF4, #BC8CF4, #F7F2F4

Palette Mark logomark brandmark letter logo brand branding identity illustration has combination of 6 codes colors:

HEX: #8c0cf4, RGB: (140, 12, 244); HEX: #bc8cf4, RGB: (188, 140, 244); HEX: #48057e, RGB: (72, 5, 126)

HEX: #530692, RGB: (83, 6, 146); HEX: #f7f2f4, RGB: (247, 242, 244); HEX: #530692, RGB: (83, 6, 146)

Simplified version of palette colors

Tint of blueviolet, Tint of violet, Shade of indigo, Shade of indigo, Tint of snow, Shade of indigo

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Mark logomark brandmark letter logo brand branding identity illustration color codes HEX, RGB information in table

5 color pairs have low contrast and need improvement which may impact readability.