Brand strategy branding visual identity corporate colors palette

The palette consists of Light, Dark colors. Accent colors #339bfb and #44a4fc. Palette has Cool colors temperature.

By lightness, this palette runs from #16254F (darkest) to #ABC0D8 (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Hue spacing suggests a mostly analogous cluster (loose heuristic, not a strict color-theory label).

Overall temperature among swatches leans cool.

HEX codes (sorted): #16254F, #339BFB, #44A4FC, #616782, #747C8C, #ABC0D8

Palette Brand strategy branding visual identity corporate colors palette has combination of 6 codes colors:

HEX: #339bfb, RGB: (51, 155, 251); HEX: #44a4fc, RGB: (68, 164, 252); HEX: #16254f, RGB: (22, 37, 79)

HEX: #747c8c, RGB: (116, 124, 140); HEX: #abc0d8, RGB: (171, 192, 216); HEX: #616782, RGB: (97, 103, 130)

Simplified version of palette colors

Shade of dodgerblue, Shade of dodgerblue, Shade of midnightblue, Tint of slategrey, Tint of lightsteelblue, Tint of slategrey

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Brand strategy branding visual identity corporate colors palette color codes HEX, RGB information in table

7 color pairs have low contrast and need improvement which may impact readability.