Logo mark branding logodesign palette

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Created at 03/24/2020 15:10

The palette consists of Light, Semi dark colors. Accent colors #3cb44c and #7c7c7c. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #3C3C3C (darkest) to #ACD4AC (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 27% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 10°.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #348B43, #3C3C3C, #3CB44C, #7C7C7C, #95CE9D, #ACD4AC

Palette Logo mark branding logodesign palette combines 6 color codes:

HEX: #3cb44c, RGB: (60, 180, 76); HEX: #95ce9d, RGB: (149, 206, 157); HEX: #348b43, RGB: (52, 139, 67)

HEX: #7c7c7c, RGB: (124, 124, 124); HEX: #acd4ac, RGB: (172, 212, 172); HEX: #3c3c3c, RGB: (60, 60, 60)

Simplified version of palette colors

Shade of mediumseagreen, Tint of darkseagreen, Tint of forestgreen, Shade of Grey, Tint of darkseagreen, Shade of darkslategrey

Color scheme was created by colorswall

Color codes in palette

Logo mark branding logodesign palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#3cb44c	#3cb44c	RGB(60, 180, 76)	—	—
#95ce9d	#95ce9d	RGB(149, 206, 157)	—	—
#348b43	#348b43	RGB(52, 139, 67)	—	—
#7c7c7c	#7c7c7c	RGB(124, 124, 124)	—	—
#acd4ac	#acd4ac	RGB(172, 212, 172)	—	—
#3c3c3c	#3c3c3c	RGB(60, 60, 60)	—	—

6 color pairs have low contrast and need improvement which may impact readability.