Ui illustration web branding colours

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Created at 03/28/2020 17:08

The palette consists of Light, Semi dark colors. Accent colors #4c95a3 and #243c5c. Palette has Cool colors temperature.

By lightness, this palette runs from #243C5C (darkest) to #A4CDD4 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 31% across the palette.

The hues stay in one region of the color wheel, spanning about 115°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #243C5C, #333E5E, #4C95A3, #9B5B97, #A4CDD4, #BCC2CB

Palette Ui illustration web branding colours combines 6 color codes:

HEX: #4c95a3, RGB: (76, 149, 163); HEX: #a4cdd4, RGB: (164, 205, 212); HEX: #243c5c, RGB: (36, 60, 92)

HEX: #9b5b97, RGB: (155, 91, 151); HEX: #bcc2cb, RGB: (188, 194, 203); HEX: #333e5e, RGB: (51, 62, 94)

Simplified version of palette colors

Shade of Cadet Blue, Shade of Light Blue, Shade of Dark Slate Blue, Shade of Medium Orchid, Tint of Silver, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Ui illustration web branding colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#4c95a3	#4c95a3	RGB(76, 149, 163)	—	—
#a4cdd4	#a4cdd4	RGB(164, 205, 212)	—	—
#243c5c	#243c5c	RGB(36, 60, 92)	—	—
#9b5b97	#9b5b97	RGB(155, 91, 151)	—	—
#bcc2cb	#bcc2cb	RGB(188, 194, 203)	—	—
#333e5e	#333e5e	RGB(51, 62, 94)	—	—

5 color pairs have low contrast and need improvement which may impact readability.