Created at 04/04/2020 08:12
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U letter logo branding design brand identity hex colors

#5b2483
#d4b4dc
#441463
#8861a1
#bca5ca
#724690
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The palette consists of Light, Dark, Semi dark colors. Accent colors #5b2483 and #441463. Palette has Cool, Neutral colors temperature.
Palette U letter logo branding design brand identity hex colors has combination of 6 codes colors:
HEX: #5b2483, RGB: (91, 36, 131); HEX: #d4b4dc, RGB: (212, 180, 220); HEX: #441463, RGB: (68, 20, 99)
HEX: #8861a1, RGB: (136, 97, 161); HEX: #bca5ca, RGB: (188, 165, 202); HEX: #724690, RGB: (114, 70, 144)
Simplified version of palette colors
Shade of indigo, Tint of thistle, Shade of indigo, Tint of mediumpurple, Tint of thistle, Shade of darkslateblue
Color scheme was created by colorswall

Colors codes in palette

U letter logo branding design brand identity hex colors color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#5b2483 RGB(91, 36, 131)
#d4b4dc RGB(212, 180, 220)
#441463 RGB(68, 20, 99)
#8861a1 RGB(136, 97, 161)
#bca5ca RGB(188, 165, 202)
#724690 RGB(114, 70, 144)

Color Palette Contrast

5 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#5b2483
#441463
1.32
#5b2483
#724690
1.47
#d4b4dc
#bca5ca
1.21
#441463
#724690
1.96
#8861a1
#724690
1.42

Image palette U letter logo branding design brand identity hex colors png

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