Created at 04/06/2020 18:37

Branding assessment logo process colors

The palette consists of Light colors. Accent colors #fc8c04 and #045c7c. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #343434 (darkest) to #ACBDD0 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #045C7C, #343434, #ACBDD0, #BCA474, #FAC46F, #FC8C04

Palette Branding assessment logo process colors has combination of 6 codes colors:

HEX: #fc8c04, RGB: (252, 140, 4); HEX: #fac46f, RGB: (250, 196, 111); HEX: #045c7c, RGB: (4, 92, 124)

HEX: #bca474, RGB: (188, 164, 116); HEX: #acbdd0, RGB: (172, 189, 208); HEX: #343434, RGB: (52, 52, 52)

Simplified version of palette colors

Tint of darkorange, Shade of burlywood, Tint of darkslategrey, Tint of tan, Tint of lightsteelblue, Shade of Black

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Branding assessment logo process colors color codes HEX, RGB information in table

7 color pairs have low contrast and need improvement which may impact readability.