Branding minimal illustration lettering colours

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Created at 04/11/2020 18:21

The palette consists of Dark, Light, Semi dark colors. Accent colors #540ceb and #c4fc5c. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #4C5C24 (darkest) to #C4FC5C (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 57% across the palette.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #4C5C24, #540CEB, #54642C, #8268B2, #B4C67C, #C4FC5C

Palette Branding minimal illustration lettering colours combines 6 color codes:

HEX: #540ceb, RGB: (84, 12, 235); HEX: #c4fc5c, RGB: (196, 252, 92); HEX: #4c5c24, RGB: (76, 92, 36)

HEX: #8268b2, RGB: (130, 104, 178); HEX: #b4c67c, RGB: (180, 198, 124); HEX: #54642c, RGB: (84, 100, 44)

Simplified version of palette colors

Tint of Blue, Tint of Green Yellow, Shade of Dark Olive Green, Shade of Medium Purple, Tint of Dark Khaki, Shade of Dark Olive Green

Color scheme was created by colorswall

Color codes in palette

Branding minimal illustration lettering colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#540ceb	#540ceb	RGB(84, 12, 235)	—	—
#c4fc5c	#c4fc5c	RGB(196, 252, 92)	—	—
#4c5c24	#4c5c24	RGB(76, 92, 36)	—	—
#8268b2	#8268b2	RGB(130, 104, 178)	—	—
#b4c67c	#b4c67c	RGB(180, 198, 124)	—	—
#54642c	#54642c	RGB(84, 100, 44)	—	—

7 color pairs have low contrast and need improvement which may impact readability.