Branding exploration medical logo concept palette

0.23k

Created at 04/12/2020 08:54

The palette consists of Semi dark, Light, Dark colors. Accent colors #250296 and #250296. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #200282 (darkest) to #FB5F7B (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 100% of colors are vivid.

The hues stay in one region of the color wheel, spanning about 95°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #200282, #250296, #7C54FC, #95031D, #FB5F7B

Palette Branding exploration medical logo concept palette combines 6 color codes:

HEX: #7c54fc, RGB: (124, 84, 252); HEX: #fb5f7b, RGB: (251, 95, 123); HEX: #200282, RGB: (32, 2, 130)

HEX: #250296, RGB: (37, 2, 150); HEX: #95031d, RGB: (149, 3, 29); HEX: #250296, RGB: (37, 2, 150)

Simplified version of palette colors

Shade of Medium Slate Blue, Shade of Light Coral, Tint of Navy, Tint of Dark Blue, Shade of Brown, Tint of Dark Blue

Color scheme was created by colorswall

Color codes in palette

Branding exploration medical logo concept palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#7c54fc	#7c54fc	RGB(124, 84, 252)	—	—
#fb5f7b	#fb5f7b	RGB(251, 95, 123)	—	—
#200282	#200282	RGB(32, 2, 130)	—	—
#250296	#250296	RGB(37, 2, 150)	—	—
#95031d	#95031d	RGB(149, 3, 29)	—	—
#250296	#250296	RGB(37, 2, 150)	—	—

8 color pairs have low contrast and need improvement which may impact readability.