Monogram logo brand identity ideas colors

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Created at 04/24/2020 08:32

The palette consists of Dark, Light, Semi dark colors. Accent colors #5c0ffb and #2c0282. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #2C0282 (darkest) to #B7B7C4 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 15°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #2C0282, #3D3A64, #5C0FFB, #8A59FA, #8C8C8C, #B7B7C4

Palette Monogram logo brand identity ideas colors combines 6 color codes:

HEX: #5c0ffb, RGB: (92, 15, 251); HEX: #8a59fa, RGB: (138, 89, 250); HEX: #2c0282, RGB: (44, 2, 130)

HEX: #8c8c8c, RGB: (140, 140, 140); HEX: #b7b7c4, RGB: (183, 183, 196); HEX: #3d3a64, RGB: (61, 58, 100)

Simplified version of palette colors

Tint of Blue, Shade of Medium Slate Blue, Tint of Navy, Tint of Grey, Shade of Silver, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Monogram logo brand identity ideas colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#5c0ffb	#5c0ffb	RGB(92, 15, 251)	—	—
#8a59fa	#8a59fa	RGB(138, 89, 250)	—	—
#2c0282	#2c0282	RGB(44, 2, 130)	—	—
#8c8c8c	#8c8c8c	RGB(140, 140, 140)	—	Gray55
#b7b7c4	#b7b7c4	RGB(183, 183, 196)	—	—
#3d3a64	#3d3a64	RGB(61, 58, 100)	—	—

5 color pairs have low contrast and need improvement which may impact readability.