Logodesign graphicdesign branding design colors palette

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Created at 04/25/2020 14:40

The palette consists of Light, Semi dark colors. Accent colors #fb917e and #2a647c. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #2F4C53 (darkest) to #FB917E (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #2A647C, #2F4C53, #AE9B85, #B9A7AD, #F67B09, #FB917E

Palette Logodesign graphicdesign branding design colors palette combines 6 color codes:

HEX: #f67b09, RGB: (246, 123, 9); HEX: #fb917e, RGB: (251, 145, 126); HEX: #2a647c, RGB: (42, 100, 124)

HEX: #ae9b85, RGB: (174, 155, 133); HEX: #b9a7ad, RGB: (185, 167, 173); HEX: #2f4c53, RGB: (47, 76, 83)

Simplified version of palette colors

Shade of Dark Orange, Tint of Salmon, Tint of Dark Slate Gray, Shade of Tan, Tint of Dark Gray, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Logodesign graphicdesign branding design colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f67b09	#f67b09	RGB(246, 123, 9)	—	—
#fb917e	#fb917e	RGB(251, 145, 126)	—	—
#2a647c	#2a647c	RGB(42, 100, 124)	—	—
#ae9b85	#ae9b85	RGB(174, 155, 133)	—	—
#b9a7ad	#b9a7ad	RGB(185, 167, 173)	—	—
#2f4c53	#2f4c53	RGB(47, 76, 83)	—	—

7 color pairs have low contrast and need improvement which may impact readability.