Iconography brand identity branding logo designer colours

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Created at 04/26/2020 19:49

The palette consists of Light, Semi dark colors. Accent colors #2cdbb2 and Goshawk Grey #444444. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #444444 (darkest) to #99E9D6 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 2°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #186450, #2CDBB2, #444444, #54AC94, #99E9D6, #B3D1CA

Palette Iconography brand identity branding logo designer colours combines 6 color codes:

HEX: #2cdbb2, RGB: (44, 219, 178); HEX: #99e9d6, RGB: (153, 233, 214); HEX: #186450, RGB: (24, 100, 80)

HEX: #54ac94, RGB: (84, 172, 148); HEX: #b3d1ca, RGB: (179, 209, 202); HEX: #444444, RGB: (68, 68, 68)

Simplified version of palette colors

Shade of Medium Aquamarine, Shade of Pale Turquoise, Shade of Teal, Tint of Light Sea Green, Shade of Powder Blue, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Iconography brand identity branding logo designer colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#2cdbb2	#2cdbb2	RGB(44, 219, 178)	—	—
#99e9d6	#99e9d6	RGB(153, 233, 214)	—	—
#186450	#186450	RGB(24, 100, 80)	—	—
#54ac94	#54ac94	RGB(84, 172, 148)	—	—
#b3d1ca	#b3d1ca	RGB(179, 209, 202)	—	—
#444444	#444444	RGB(68, 68, 68)	—	Goshawk Grey

7 color pairs have low contrast and need improvement which may impact readability.