Design web branding

  • #2ccc54
  • #dce4fb
  • #145f5a
  • #45899a
  • #cccce4
  • #1d362c
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Design web branding has 6 colors spread across many hues. The lightest color is Lavender (#DCE4FB), the darkest Dark Slate Gray (#1D362C). Its strongest contrast pair is #1D362C on #DCE4FB (10.2:1, WCAG AAA).

Created at 04/30/2020 16:43
The palette consists of Light, Semi dark, Dark colors. Accent colors #dce4fb and #145f5a. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #1D362C (darkest) to #DCE4FB (lightest). The lightness range is wide.

Saturation sits in a moderate mid-range, averaging 51% across the palette.

The hues stay in one region of the color wheel, spanning about 105°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #145F5A, #1D362C, #2CCC54, #45899A, #CCCCE4, #DCE4FB

Palette Design web branding combines 6 color codes:
HEX: #2ccc54, RGB: (44, 204, 84); HEX: #dce4fb, RGB: (220, 228, 251); HEX: #145f5a, RGB: (20, 95, 90)
HEX: #45899a, RGB: (69, 137, 154); HEX: #cccce4, RGB: (204, 204, 228); HEX: #1d362c, RGB: (29, 54, 44)
Simplified version of palette colors
Tint of Lime Green, Shade of Lavender, Tint of Dark Slate Gray, Shade of Cadet Blue, Shade of Lavender, Shade of Dark Slate Gray
Color scheme was created by colorswall

Color codes in palette

Design web branding color codes HEX, RGB information in table

ColorHEXRGBNameAlternative name
#2ccc54#2ccc54RGB(44, 204, 84)——
#dce4fb#dce4fbRGB(220, 228, 251)——
#145f5a#145f5aRGB(20, 95, 90)——
#45899a#45899aRGB(69, 137, 154)——
#cccce4#cccce4RGB(204, 204, 228)——
#1d362c#1d362cRGB(29, 54, 44)——

Color Palette Contrast

6 color pairs have low contrast and need improvement which may impact readability.
Text ColorBackground ColorContrast Ratio
#2ccc54
#dce4fb
1.67
#2ccc54
#45899a
1.86
#2ccc54
#cccce4
1.34
#dce4fb
#cccce4
1.24
#145f5a
#45899a
1.88
#145f5a
#1d362c
1.74

Image palette Design web branding png