Logotype branding graphicdesign logodesign

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Created at 04/30/2020 17:28

The palette consists of Dark, Light, Semi dark colors. Accent colors #3c0c9c and #3c0c84. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #0C0C0C (darkest) to #DDBFCC (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 76°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #0C0C0C, #3C0C84, #3C0C9C, #8860B0, #9C84D4, #DDBFCC

Palette Logotype branding graphicdesign logodesign combines 6 color codes:

HEX: #3c0c9c, RGB: (60, 12, 156); HEX: #9c84d4, RGB: (156, 132, 212); HEX: #3c0c84, RGB: (60, 12, 132)

HEX: #8860b0, RGB: (136, 96, 176); HEX: #ddbfcc, RGB: (221, 191, 204); HEX: #0c0c0c, RGB: (12, 12, 12)

Simplified version of palette colors

Tint of Indigo, Tint of Medium Purple, Tint of Indigo, Shade of Medium Purple, Tint of Thistle, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Logotype branding graphicdesign logodesign color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#3c0c9c	#3c0c9c	RGB(60, 12, 156)	—	—
#9c84d4	#9c84d4	RGB(156, 132, 212)	—	—
#3c0c84	#3c0c84	RGB(60, 12, 132)	—	—
#8860b0	#8860b0	RGB(136, 96, 176)	—	—
#ddbfcc	#ddbfcc	RGB(221, 191, 204)	—	—
#0c0c0c	#0c0c0c	RGB(12, 12, 12)	—	Black Wash

5 color pairs have low contrast and need improvement which may impact readability.