Branding ui app colors palette

0.25k

Created at 09/17/2019 13:28

The palette consists of Light, Dark, Semi dark colors. Accent colors #810d03 and #bcdcd4. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #810D03 (darkest) to #BCDCD4 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #4C6464, #7C9CA3, #810D03, #BCDCD4, #F4847C, #FB6254

Palette Branding ui app colors palette combines 6 color codes:

HEX: #fb6254, RGB: (251, 98, 84); HEX: #f4847c, RGB: (244, 132, 124); HEX: #810d03, RGB: (129, 13, 3)

HEX: #7c9ca3, RGB: (124, 156, 163); HEX: #bcdcd4, RGB: (188, 220, 212); HEX: #4c6464, RGB: (76, 100, 100)

Simplified version of palette colors

Shade of Tomato, Tint of Salmon, Tint of Maroon, Tint of Cadet Blue, Shade of Powder Blue, Tint of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Branding ui app colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fb6254	#fb6254	RGB(251, 98, 84)	—	—
#f4847c	#f4847c	RGB(244, 132, 124)	—	—
#810d03	#810d03	RGB(129, 13, 3)	—	—
#7c9ca3	#7c9ca3	RGB(124, 156, 163)	—	—
#bcdcd4	#bcdcd4	RGB(188, 220, 212)	—	—
#4c6464	#4c6464	RGB(76, 100, 100)	—	—

5 color pairs have low contrast and need improvement which may impact readability.