Brochure mockup brand identity branding design cannabis colours

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Created at 05/06/2020 16:23

The palette consists of Light, Semi dark colors. Accent colors #57eb04 and #303b5e. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #303B5E (darkest) to #A6F13B (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #303B5E, #57EB04, #A23907, #A35F55, #A6F13B, #A7C1CC

Palette Brochure mockup brand identity branding design cannabis colours combines 6 color codes:

HEX: #57eb04, RGB: (87, 235, 4); HEX: #a6f13b, RGB: (166, 241, 59); HEX: #a23907, RGB: (162, 57, 7)

HEX: #a35f55, RGB: (163, 95, 85); HEX: #a7c1cc, RGB: (167, 193, 204); HEX: #303b5e, RGB: (48, 59, 94)

Simplified version of palette colors

Shade of Lawn Green, Shade of Green Yellow, Shade of Sienna, Shade of Indian Red, Shade of Light Blue, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Brochure mockup brand identity branding design cannabis colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#57eb04	#57eb04	RGB(87, 235, 4)	—	—
#a6f13b	#a6f13b	RGB(166, 241, 59)	—	—
#a23907	#a23907	RGB(162, 57, 7)	—	—
#a35f55	#a35f55	RGB(163, 95, 85)	—	—
#a7c1cc	#a7c1cc	RGB(167, 193, 204)	—	—
#303b5e	#303b5e	RGB(48, 59, 94)	—	—

5 color pairs have low contrast and need improvement which may impact readability.