Presentation brand identity lettermarkexploration exploration colors palette

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Created at 05/11/2020 19:05

The palette consists of Semi dark, Light colors. Accent colors #0474d4 and #6b3c30. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #6B3C30 (darkest) to #CED4A9 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #0474D4, #087ED4, #6B3C30, #8BBBE1, #9C6D63, #CED4A9

Palette Presentation brand identity lettermarkexploration exploration colors palette combines 6 color codes:

HEX: #0474d4, RGB: (4, 116, 212); HEX: #8bbbe1, RGB: (139, 187, 225); HEX: #087ed4, RGB: (8, 126, 212)

HEX: #9c6d63, RGB: (156, 109, 99); HEX: #ced4a9, RGB: (206, 212, 169); HEX: #6b3c30, RGB: (107, 60, 48)

Simplified version of palette colors

Shade of Steel Blue, Shade of Light Sky Blue, Shade of Steel Blue, Shade of Indian Red, Shade of Pale Goldenrod, Shade of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Presentation brand identity lettermarkexploration exploration colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#0474d4	#0474d4	RGB(4, 116, 212)	—	—
#8bbbe1	#8bbbe1	RGB(139, 187, 225)	—	—
#087ed4	#087ed4	RGB(8, 126, 212)	—	—
#9c6d63	#9c6d63	RGB(156, 109, 99)	—	—
#ced4a9	#ced4a9	RGB(206, 212, 169)	—	—
#6b3c30	#6b3c30	RGB(107, 60, 48)	—	—

5 color pairs have low contrast and need improvement which may impact readability.