Media logo creation logotype brand guideline
- #0756cc
- #fca474
- #0c1d6a
- #6370a1
- #a5b4ce
- #3a4c83
Created at 05/14/2020 09:39
The palette consists of Semi dark, Light, Dark colors. Accent colors #0756cc and Usugaki Persimmon #fca474. Palette has Cool, Warm colors temperature.
By lightness, this palette runs from #0C1D6A (darkest) to #FCA474 (lightest). The lightness range is moderate.
Saturation is mixed — 1 muted and 3 vivid out of 6 colors.
Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.
Overall temperature among swatches leans cool (5 of 6).
HEX codes (sorted): #0756CC, #0C1D6A, #3A4C83, #6370A1, #A5B4CE, #FCA474
Palette Media logo creation logotype brand guideline combines 6 color codes:
HEX: #0756cc, RGB: (7, 86, 204); HEX: #fca474, RGB: (252, 164, 116); HEX: #0c1d6a, RGB: (12, 29, 106)
HEX: #6370a1, RGB: (99, 112, 161); HEX: #a5b4ce, RGB: (165, 180, 206); HEX: #3a4c83, RGB: (58, 76, 131)
Simplified version of palette colors
Shade of Royal Blue, Tint of Light Salmon, Shade of Midnight Blue, Tint of Royal Blue, Shade of Light Steel Blue, Tint of Dark Slate Blue
Color scheme was created by colorswall
Color codes in palette
Media logo creation logotype brand guideline color codes HEX, RGB information in table
Color Palette Contrast
5 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#0756cc | #6370a1 | 1.35 |
#0756cc | #3a4c83 | 1.26 |
#fca474 | #a5b4ce | 1.06 |
#0c1d6a | #3a4c83 | 1.81 |
#6370a1 | #3a4c83 | 1.71 |
Image palette Media logo creation logotype brand guideline png
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