Branding icon company logo business colors

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Created at 05/20/2020 11:10

The palette consists of Light, Semi dark colors. Accent colors #25b454 and Goshawk Grey #444444. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #444444 (darkest) to #BAD5C3 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 2°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #25B454, #29BC56, #444444, #7F7F80, #9DDCB2, #BAD5C3

Palette Branding icon company logo business colors combines 6 color codes:

HEX: #29bc56, RGB: (41, 188, 86); HEX: #9ddcb2, RGB: (157, 220, 178); HEX: #25b454, RGB: (37, 180, 84)

HEX: #7f7f80, RGB: (127, 127, 128); HEX: #bad5c3, RGB: (186, 213, 195); HEX: #444444, RGB: (68, 68, 68)

Simplified version of palette colors

Shade of Medium Sea Green, Tint of Medium Aquamarine, Shade of Medium Sea Green, Shade of Grey, Shade of Honeydew, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Branding icon company logo business colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#29bc56	#29bc56	RGB(41, 188, 86)	—	—
#9ddcb2	#9ddcb2	RGB(157, 220, 178)	—	—
#25b454	#25b454	RGB(37, 180, 84)	—	—
#7f7f80	#7f7f80	RGB(127, 127, 128)	—	—
#bad5c3	#bad5c3	RGB(186, 213, 195)	—	—
#444444	#444444	RGB(68, 68, 68)	—	Goshawk Grey

8 color pairs have low contrast and need improvement which may impact readability.