Gradient brand identity abstract d logo trends 2020 colours

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Created at 06/02/2020 21:17

The palette consists of Light, Semi dark, Dark colors. Accent colors #fa830b and #ab04d3. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #2C2C2C (darkest) to #FAB86D (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (2 warm, 2 cool).

HEX codes (sorted): #2C2C2C, #6B6B6B, #A2BCD0, #AB04D3, #FA830B, #FAB86D

Palette Gradient brand identity abstract d logo trends 2020 colours combines 6 color codes:

HEX: #fa830b, RGB: (250, 131, 11); HEX: #fab86d, RGB: (250, 184, 109); HEX: #ab04d3, RGB: (171, 4, 211)

HEX: #6b6b6b, RGB: (107, 107, 107); HEX: #a2bcd0, RGB: (162, 188, 208); HEX: #2c2c2c, RGB: (44, 44, 44)

Simplified version of palette colors

Shade of Dark Orange, Tint of Sandy Brown, Shade of Dark Orchid, Tint of Dim Gray, Shade of Light Steel Blue, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Gradient brand identity abstract d logo trends 2020 colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fa830b	#fa830b	RGB(250, 131, 11)	—	—
#fab86d	#fab86d	RGB(250, 184, 109)	—	—
#ab04d3	#ab04d3	RGB(171, 4, 211)	—	—
#6b6b6b	#6b6b6b	RGB(107, 107, 107)	—	Gray42
#a2bcd0	#a2bcd0	RGB(162, 188, 208)	—	—
#2c2c2c	#2c2c2c	RGB(44, 44, 44)	—	—

4 color pairs have low contrast and need improvement which may impact readability.