Fintech procurement finance retail hex colors

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Created at 06/18/2020 20:52

The palette consists of Light, Dark, Semi dark colors. Accent colors #7d89fb and #822116. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #701C13 (darkest) to #B4C4CC (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #701C13, #74848C, #7D89FB, #822116, #B4C4CC, #DC4636

Palette Fintech procurement finance retail hex colors combines 6 color codes:

HEX: #dc4636, RGB: (220, 70, 54); HEX: #7d89fb, RGB: (125, 137, 251); HEX: #701c13, RGB: (112, 28, 19)

HEX: #74848c, RGB: (116, 132, 140); HEX: #b4c4cc, RGB: (180, 196, 204); HEX: #822116, RGB: (130, 33, 22)

Simplified version of palette colors

Tint of Red, Tint of Cornflower Blue, Tint of Maroon, Tint of Slate Gray, Tint of Silver, Tint of Maroon

Color scheme was created by colorswall

Color codes in palette

Fintech procurement finance retail hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#dc4636	#dc4636	RGB(220, 70, 54)	—	—
#7d89fb	#7d89fb	RGB(125, 137, 251)	—	—
#701c13	#701c13	RGB(112, 28, 19)	—	—
#74848c	#74848c	RGB(116, 132, 140)	—	—
#b4c4cc	#b4c4cc	RGB(180, 196, 204)	—	—
#822116	#822116	RGB(130, 33, 22)	—	—

5 color pairs have low contrast and need improvement which may impact readability.