Branding concept typography dark theme agency hex colors

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Created at 06/20/2020 07:07

The palette consists of Semi dark, Light, Dark colors. Accent colors #4443dc and #714017. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #14142C (darkest) to #A4A3BC (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #14142C, #4443DC, #714017, #8994E9, #A4A3BC, #AC8460

Palette Branding concept typography dark theme agency hex colors combines 6 color codes:

HEX: #4443dc, RGB: (68, 67, 220); HEX: #8994e9, RGB: (137, 148, 233); HEX: #714017, RGB: (113, 64, 23)

HEX: #ac8460, RGB: (172, 132, 96); HEX: #a4a3bc, RGB: (164, 163, 188); HEX: #14142c, RGB: (20, 20, 44)

Simplified version of palette colors

Shade of Slate Blue, Tint of Cornflower Blue, Shade of Saddle Brown, Shade of Peru, Shade of Light Steel Blue, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Branding concept typography dark theme agency hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#4443dc	#4443dc	RGB(68, 67, 220)	—	—
#8994e9	#8994e9	RGB(137, 148, 233)	—	—
#714017	#714017	RGB(113, 64, 23)	—	—
#ac8460	#ac8460	RGB(172, 132, 96)	—	—
#a4a3bc	#a4a3bc	RGB(164, 163, 188)	—	—
#14142c	#14142c	RGB(20, 20, 44)	—	—

4 color pairs have low contrast and need improvement which may impact readability.