Branding illustration logo new colours

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Created at 06/29/2020 16:22

The palette consists of Light, Dark colors. Accent colors #fc5b93 and #8f0938. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #24141C (darkest) to #D4ACB4 (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 18°.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #24141C, #870E35, #8F0938, #D4ACB4, #F4538B, #FC5B93

Palette Branding illustration logo new colours combines 6 color codes:

HEX: #f4538b, RGB: (244, 83, 139); HEX: #fc5b93, RGB: (252, 91, 147); HEX: #870e35, RGB: (135, 14, 53)

HEX: #8f0938, RGB: (143, 9, 56); HEX: #d4acb4, RGB: (212, 172, 180); HEX: #24141c, RGB: (36, 20, 28)

Simplified version of palette colors

Shade of palevioletred, Shade of palevioletred, Shade of Brown, Shade of Brown, Shade of thistle, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Branding illustration logo new colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f4538b	#f4538b	RGB(244, 83, 139)	—	—
#fc5b93	#fc5b93	RGB(252, 91, 147)	—	—
#870e35	#870e35	RGB(135, 14, 53)	—	—
#8f0938	#8f0938	RGB(143, 9, 56)	—	—
#d4acb4	#d4acb4	RGB(212, 172, 180)	—	—
#24141c	#24141c	RGB(36, 20, 28)	—	—

6 color pairs have low contrast and need improvement which may impact readability.