Icon letter mark branding

The palette consists of Light colors. Accent colors #04ebbb and #04a48c. Palette has Cool colors temperature.

By lightness, this palette runs from #343C6C (darkest) to #B3B4C7 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Hues sit in a neighboring band on the wheel, spanning about 69° (loose heuristic).

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #04A48C, #04EBBB, #27B9F9, #343C6C, #7A7F99, #B3B4C7

Palette Icon letter mark branding has combination of 6 codes colors:

HEX: #04ebbb, RGB: (4, 235, 187); HEX: #27b9f9, RGB: (39, 185, 249); HEX: #04a48c, RGB: (4, 164, 140)

HEX: #7a7f99, RGB: (122, 127, 153); HEX: #b3b4c7, RGB: (179, 180, 199); HEX: #343c6c, RGB: (52, 60, 108)

Simplified version of palette colors

Tint of aquamarine, Shade of deepskyblue, Tint of lightseagreen, Shade of slategrey, Tint of lightsteelblue, Tint of darkslateblue

Color scheme was created by colorswall

Colors codes in palette

Icon letter mark branding color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#04ebbb	#04ebbb	RGB(4, 235, 187)	—	—
#27b9f9	#27b9f9	RGB(39, 185, 249)	—	—
#04a48c	#04a48c	RGB(4, 164, 140)	—	—
#7a7f99	#7a7f99	RGB(122, 127, 153)	—	—
#b3b4c7	#b3b4c7	RGB(179, 180, 199)	—	—
#343c6c	#343c6c	RGB(52, 60, 108)	—	—

8 color pairs have low contrast and need improvement which may impact readability.