Visual color e-commerce

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Created at 10/13/2019 17:46

The palette consists of Light, Semi dark colors. Accent colors #e96c37 and #2b3b4c. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #2B3B4C (darkest) to #F1A787 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #2B3B4C, #748494, #905837, #ACB4C4, #E96C37, #F1A787

Palette Visual color e-commerce combines 6 color codes:

HEX: #e96c37, RGB: (233, 108, 55); HEX: #f1a787, RGB: (241, 167, 135); HEX: #905837, RGB: (144, 88, 55)

HEX: #748494, RGB: (116, 132, 148); HEX: #acb4c4, RGB: (172, 180, 196); HEX: #2b3b4c, RGB: (43, 59, 76)

Simplified version of palette colors

Shade of Coral, Tint of Light Salmon, Shade of Sienna, Tint of Slate Gray, Shade of Light Steel Blue, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Visual color e-commerce color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e96c37	#e96c37	RGB(233, 108, 55)	—	—
#f1a787	#f1a787	RGB(241, 167, 135)	—	—
#905837	#905837	RGB(144, 88, 55)	—	—
#748494	#748494	RGB(116, 132, 148)	—	—
#acb4c4	#acb4c4	RGB(172, 180, 196)	—	—
#2b3b4c	#2b3b4c	RGB(43, 59, 76)	—	—

9 color pairs have low contrast and need improvement which may impact readability.