O icon branding design modern logo typography colors palette

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Created at 07/26/2020 11:53

The palette consists of Light, Semi dark colors. Accent colors #fc3454 and #f77f95. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #2C3394 (darkest) to #ADA8CB (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 117°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #2C3394, #3C3C8C, #5C64A4, #ADA8CB, #F77F95, #FC3454

Palette O icon branding design modern logo typography colors palette combines 6 color codes:

HEX: #fc3454, RGB: (252, 52, 84); HEX: #f77f95, RGB: (247, 127, 149); HEX: #2c3394, RGB: (44, 51, 148)

HEX: #5c64a4, RGB: (92, 100, 164); HEX: #ada8cb, RGB: (173, 168, 203); HEX: #3c3c8c, RGB: (60, 60, 140)

Simplified version of palette colors

Shade of Indian Red, Tint of Light Coral, Shade of Dark Slate Blue, Shade of Slate Blue, Shade of Thistle, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

O icon branding design modern logo typography colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fc3454	#fc3454	RGB(252, 52, 84)	—	—
#f77f95	#f77f95	RGB(247, 127, 149)	—	—
#2c3394	#2c3394	RGB(44, 51, 148)	—	—
#5c64a4	#5c64a4	RGB(92, 100, 164)	—	—
#ada8cb	#ada8cb	RGB(173, 168, 203)	—	—
#3c3c8c	#3c3c8c	RGB(60, 60, 140)	—	—

7 color pairs have low contrast and need improvement which may impact readability.