Design logo typography branding

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Created at 08/07/2020 12:16

The palette consists of Light, Semi dark colors. Accent colors #bc9c38 and #d1cc9c. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #5C562C (darkest) to #D1CC9C (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 1 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 10°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #5C562C, #615B39, #7C8474, #BC9C38, #CAC8AF, #D1CC9C

Palette Design logo typography branding combines 6 color codes:

HEX: #bc9c38, RGB: (188, 156, 56); HEX: #d1cc9c, RGB: (209, 204, 156); HEX: #5c562c, RGB: (92, 86, 44)

HEX: #7c8474, RGB: (124, 132, 116); HEX: #cac8af, RGB: (202, 200, 175); HEX: #615b39, RGB: (97, 91, 57)

Simplified version of palette colors

Shade of Goldenrod, Shade of Pale Goldenrod, Shade of Dark Olive Green, Shade of Grey, Shade of Beige, Shade of Dark Olive Green

Color scheme was created by colorswall

Color codes in palette

Design logo typography branding color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#bc9c38	#bc9c38	RGB(188, 156, 56)	—	—
#d1cc9c	#d1cc9c	RGB(209, 204, 156)	—	—
#5c562c	#5c562c	RGB(92, 86, 44)	—	—
#7c8474	#7c8474	RGB(124, 132, 116)	—	—
#cac8af	#cac8af	RGB(202, 200, 175)	—	—
#615b39	#615b39	RGB(97, 91, 57)	—	—

7 color pairs have low contrast and need improvement which may impact readability.