Created at 08/14/2020 19:33
Brand identity code logotype branding palette
#04abfb
#4186f9
#04dcc4
#5e8aa8
#b4cfd8
#5d4438
The palette consists of Light colors. Accent colors #04abfb and #5d4438. Palette has Cool, Warm colors temperature.
By lightness, this palette runs from #5D4438 (darkest) to #B4CFD8 (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).
Overall temperature among swatches leans cool.
HEX codes (sorted): #04ABFB, #04DCC4, #4186F9, #5D4438, #5E8AA8, #B4CFD8
Palette Brand identity code logotype branding palette has combination of 6 codes colors:
HEX: #04abfb, RGB: (4, 171, 251); HEX: #4186f9, RGB: (65, 134, 249); HEX: #04dcc4, RGB: (4, 220, 196)
HEX: #5e8aa8, RGB: (94, 138, 168); HEX: #b4cfd8, RGB: (180, 207, 216); HEX: #5d4438, RGB: (93, 68, 56)
Simplified version of palette colors
Tint of deepskyblue, Shade of dodgerblue, Tint of turquoise, Shade of steelblue, Tint of lightblue, Tint of saddlebrown
Color scheme was created by colorswall
Colors codes in palette
Brand identity code logotype branding palette color codes HEX, RGB information in table
Color Palette Contrast
6 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#04abfb | #4186f9 | 1.36 |
#04abfb | #04dcc4 | 1.46 |
#04abfb | #5e8aa8 | 1.44 |
#04abfb | #b4cfd8 | 1.56 |
#4186f9 | #5e8aa8 | 1.05 |
#04dcc4 | #b4cfd8 | 1.06 |
Image palette Brand identity code logotype branding palette png
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