Branding illustration mark identity colors

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Created at 08/17/2020 22:04

The palette consists of Light, Semi dark colors. Accent colors #f6c117 and #04645c. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #04645C (darkest) to #FCBBCC (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #04645C, #4F806A, #5D9C93, #DBB8BD, #F6C117, #FCBBCC

Palette Branding illustration mark identity colors combines 6 color codes:

HEX: #f6c117, RGB: (246, 193, 23); HEX: #fcbbcc, RGB: (252, 187, 204); HEX: #04645c, RGB: (4, 100, 92)

HEX: #5d9c93, RGB: (93, 156, 147); HEX: #dbb8bd, RGB: (219, 184, 189); HEX: #4f806a, RGB: (79, 128, 106)

Simplified version of palette colors

Shade of Gold, Shade of Pink, Shade of Teal, Shade of Cadet Blue, Shade of Thistle, Tint of Sea Green

Color scheme was created by colorswall

Color codes in palette

Branding illustration mark identity colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f6c117	#f6c117	RGB(246, 193, 23)	—	—
#fcbbcc	#fcbbcc	RGB(252, 187, 204)	—	—
#04645c	#04645c	RGB(4, 100, 92)	—	—
#5d9c93	#5d9c93	RGB(93, 156, 147)	—	—
#dbb8bd	#dbb8bd	RGB(219, 184, 189)	—	—
#4f806a	#4f806a	RGB(79, 128, 106)	—	—

8 color pairs have low contrast and need improvement which may impact readability.