Collateral logo letters branding colours

  • #cd692c
  • #ef554a
  • #1c4c75
  • #547b94
  • #8c140c
  • #776b3e
  0.18k

Collateral logo letters branding colours has 6 colors spread across many hues. The lightest color is Tomato (#EF554A), the darkest Dark Slate Blue (#1C4C75). No color pair reaches the WCAG 3:1 minimum; the best is 2.7:1.

Created at 08/21/2020 11:37
The palette consists of Light, Semi dark, Dark colors. Accent colors #1c4c75 and #8c140c. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #1C4C75 (darkest) to #EF554A (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #1C4C75, #547B94, #776B3E, #8C140C, #CD692C, #EF554A

Palette Collateral logo letters branding colours combines 6 color codes:
HEX: #cd692c, RGB: (205, 105, 44); HEX: #ef554a, RGB: (239, 85, 74); HEX: #1c4c75, RGB: (28, 76, 117)
HEX: #547b94, RGB: (84, 123, 148); HEX: #8c140c, RGB: (140, 20, 12); HEX: #776b3e, RGB: (119, 107, 62)
Simplified version of palette colors
Tint of Chocolate, Shade of Tomato, Shade of Dark Slate Blue, Shade of Steel Blue, Tint of Dark Red, Tint of Dark Olive Green
Color scheme was created by colorswall

Color codes in palette

Collateral logo letters branding colours color codes HEX, RGB information in table

ColorHEXRGBNameAlternative name
#cd692c#cd692cRGB(205, 105, 44)——
#ef554a#ef554aRGB(239, 85, 74)——
#1c4c75#1c4c75RGB(28, 76, 117)——
#547b94#547b94RGB(84, 123, 148)——
#8c140c#8c140cRGB(140, 20, 12)——
#776b3e#776b3eRGB(119, 107, 62)——

Color Palette Contrast

10 color pairs have low contrast and need improvement which may impact readability.
Text ColorBackground ColorContrast Ratio
#cd692c
#ef554a
1.07
#cd692c
#547b94
1.21
#cd692c
#776b3e
1.42
#ef554a
#547b94
1.3
#ef554a
#776b3e
1.53
#1c4c75
#547b94
1.98

Image palette Collateral logo letters branding colours png