Brand identity typography logo illustrations

0.17k

Created at 09/02/2020 06:28

The palette consists of Light, Semi dark colors. Accent colors #9cdc04 and #61850d. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #343C1E (darkest) to #CDE190 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 19°.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #343C1E, #61850D, #9C9B46, #9CDC04, #AFB1AA, #CDE190

Palette Brand identity typography logo illustrations combines 6 color codes:

HEX: #9cdc04, RGB: (156, 220, 4); HEX: #cde190, RGB: (205, 225, 144); HEX: #61850d, RGB: (97, 133, 13)

HEX: #9c9b46, RGB: (156, 155, 70); HEX: #afb1aa, RGB: (175, 177, 170); HEX: #343c1e, RGB: (52, 60, 30)

Simplified version of palette colors

Tint of Yellow Green, Shade of Pale Goldenrod, Shade of Olive Drab, Shade of Dark Khaki, Tint of Dark Gray, Shade of Dark Olive Green

Color scheme was created by colorswall

Color codes in palette

Brand identity typography logo illustrations color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#9cdc04	#9cdc04	RGB(156, 220, 4)	—	—
#cde190	#cde190	RGB(205, 225, 144)	—	—
#61850d	#61850d	RGB(97, 133, 13)	—	—
#9c9b46	#9c9b46	RGB(156, 155, 70)	—	—
#afb1aa	#afb1aa	RGB(175, 177, 170)	—	—
#343c1e	#343c1e	RGB(52, 60, 30)	—	—

7 color pairs have low contrast and need improvement which may impact readability.