Identity logo design icon palette

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Created at 09/09/2020 10:59

The palette consists of Light, Dark, Semi dark colors. Accent colors #023481 and #033c95. Palette has Cool colors temperature.

By lightness, this palette runs from #023481 (darkest) to #B4C4DC (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 2°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #023481, #033C95, #448CFB, #6A7F9B, #7FB0FB, #B4C4DC

Palette Identity logo design icon palette combines 6 color codes:

HEX: #448cfb, RGB: (68, 140, 251); HEX: #7fb0fb, RGB: (127, 176, 251); HEX: #023481, RGB: (2, 52, 129)

HEX: #6a7f9b, RGB: (106, 127, 155); HEX: #b4c4dc, RGB: (180, 196, 220); HEX: #033c95, RGB: (3, 60, 149)

Simplified version of palette colors

Tint of Dodger Blue, Tint of Cornflower Blue, Shade of Dark Slate Blue, Shade of Slate Gray, Tint of Light Steel Blue, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Identity logo design icon palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#448cfb	#448cfb	RGB(68, 140, 251)	—	—
#7fb0fb	#7fb0fb	RGB(127, 176, 251)	—	—
#023481	#023481	RGB(2, 52, 129)	—	—
#6a7f9b	#6a7f9b	RGB(106, 127, 155)	—	—
#b4c4dc	#b4c4dc	RGB(180, 196, 220)	—	—
#033c95	#033c95	RGB(3, 60, 149)	—	—

6 color pairs have low contrast and need improvement which may impact readability.