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Illustration marketing identity line colors palette

  • #bb1cb4
  • #cb5bc6
  • #841684
  • #7a768c
  • #a085a9
  • #312249
  0.13k

Illustration marketing identity line colors palette has 6 colors, mostly purple. The lightest color is Plum (#A085A9), the darkest Midnight Blue (#312249). Its strongest contrast pair is #312249 on #A085A9 (4.4:1, WCAG AA for large text).

Created at 09/09/2020 11:42
bycolorswall
The palette consists of Semi dark, Light, Dark colors. Accent colors #bb1cb4 and #841684. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #312249 (darkest) to #A085A9 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 40°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #312249, #7A768C, #841684, #A085A9, #BB1CB4, #CB5BC6

Palette Illustration marketing identity line colors palette combines 6 color codes:
HEX: #bb1cb4, RGB: (187, 28, 180); HEX: #cb5bc6, RGB: (203, 91, 198); HEX: #841684, RGB: (132, 22, 132)
HEX: #7a768c, RGB: (122, 118, 140); HEX: #a085a9, RGB: (160, 133, 169); HEX: #312249, RGB: (49, 34, 73)
Simplified version of palette colors
Shade of Dark Orchid, Tint of Medium Orchid, Tint of Purple, Shade of Slate Gray, Shade of Plum, Tint of Midnight Blue
Color scheme was created by colorswall

Color codes in palette

Illustration marketing identity line colors palette color codes HEX, RGB information in table

ColorHEXRGBNameAlternative name
#bb1cb4#bb1cb4RGB(187, 28, 180)——
#cb5bc6#cb5bc6RGB(203, 91, 198)——
#841684#841684RGB(132, 22, 132)——
#7a768c#7a768cRGB(122, 118, 140)——
#a085a9#a085a9RGB(160, 133, 169)——
#312249#312249RGB(49, 34, 73)——

Color Palette Contrast

9 color pairs have low contrast and need improvement which may impact readability.
Text ColorBackground ColorContrast Ratio
#bb1cb4
#cb5bc6
1.48
#bb1cb4
#841684
1.62
#bb1cb4
#7a768c
1.21
#bb1cb4
#a085a9
1.63
#cb5bc6
#7a768c
1.21
#cb5bc6
#a085a9
1.09

Image palette Illustration marketing identity line colors palette png

Illustration marketing identity line colors palette: #bb1cb4, #cb5bc6, #841684, #7a768c, #a085a9, #312249
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