Branding design typography clean

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Created at 09/15/2020 17:40

The palette consists of Semi dark, Light, Dark colors. Accent colors #993fc1 and #3d137b. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #2C2450 (darkest) to #E6DAEB (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 1 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 32°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #2C2450, #3D137B, #5C507A, #993FC1, #B879D1, #E6DAEB

Palette Branding design typography clean combines 6 color codes:

HEX: #993fc1, RGB: (153, 63, 193); HEX: #b879d1, RGB: (184, 121, 209); HEX: #3d137b, RGB: (61, 19, 123)

HEX: #5c507a, RGB: (92, 80, 122); HEX: #e6daeb, RGB: (230, 218, 235); HEX: #2c2450, RGB: (44, 36, 80)

Simplified version of palette colors

Tint of Dark Orchid, Shade of Orchid, Tint of Indigo, Tint of Dark Slate Blue, Shade of Lavender, Tint of Midnight Blue

Color scheme was created by colorswall

Color codes in palette

Branding design typography clean color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#993fc1	#993fc1	RGB(153, 63, 193)	—	—
#b879d1	#b879d1	RGB(184, 121, 209)	—	—
#3d137b	#3d137b	RGB(61, 19, 123)	—	—
#5c507a	#5c507a	RGB(92, 80, 122)	—	—
#e6daeb	#e6daeb	RGB(230, 218, 235)	—	—
#2c2450	#2c2450	RGB(44, 36, 80)	—	—

5 color pairs have low contrast and need improvement which may impact readability.