Logo branding

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Created at 09/19/2020 08:13

The palette consists of Light, Semi dark colors. Accent colors #e6be88 and #245359. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #524029 (darkest) to #E6BE88 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 40% across the palette.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #245359, #524029, #A47C5C, #B89362, #CEC09C, #E6BE88

Palette Logo branding combines 6 color codes:

HEX: #b89362, RGB: (184, 147, 98); HEX: #e6be88, RGB: (230, 190, 136); HEX: #245359, RGB: (36, 83, 89)

HEX: #a47c5c, RGB: (164, 124, 92); HEX: #cec09c, RGB: (206, 192, 156); HEX: #524029, RGB: (82, 64, 41)

Simplified version of palette colors

Tint of Peru, Tint of Burlywood, Tint of Dark Slate Gray, Shade of Peru, Tint of Tan, Shade of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Logo branding color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#b89362	#b89362	RGB(184, 147, 98)	—	—
#e6be88	#e6be88	RGB(230, 190, 136)	—	—
#245359	#245359	RGB(36, 83, 89)	—	—
#a47c5c	#a47c5c	RGB(164, 124, 92)	—	—
#cec09c	#cec09c	RGB(206, 192, 156)	—	—
#524029	#524029	RGB(82, 64, 41)	—	—

5 color pairs have low contrast and need improvement which may impact readability.