Created at 09/19/2020 11:27
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Letter data branding clever colors palette

  • #2c2cfb
  • #fb767b
  • #232364
  • #625291
  • #d8a5b2
  • #483c6d
The palette consists of Light, Dark, Semi dark colors. Accent colors #2c2cfb and #fb767b. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #232364 (darkest) to #D8A5B2 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Hues sit in a neighboring band on the wheel (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #232364, #2C2CFB, #483C6D, #625291, #D8A5B2, #FB767B

Palette Letter data branding clever colors palette has combination of 6 codes colors:
HEX: #2c2cfb, RGB: (44, 44, 251); HEX: #fb767b, RGB: (251, 118, 123); HEX: #232364, RGB: (35, 35, 100)
HEX: #625291, RGB: (98, 82, 145); HEX: #d8a5b2, RGB: (216, 165, 178); HEX: #483c6d, RGB: (72, 60, 109)
Simplified version of palette colors
Shade of Blue, Tint of lightcoral, Shade of midnightblue, Shade of darkslateblue, Tint of lightpink, Tint of darkslateblue
Color scheme was created by colorswall

Colors codes in palette

Letter data branding clever colors palette color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#2c2cfb #2c2cfb RGB(44, 44, 251)
#fb767b #fb767b RGB(251, 118, 123)
#232364 #232364 RGB(35, 35, 100)
#625291 #625291 RGB(98, 82, 145)
#d8a5b2 #d8a5b2 RGB(216, 165, 178)
#483c6d #483c6d RGB(72, 60, 109)

Color Palette Contrast

6 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#2c2cfb
#232364
1.91
#2c2cfb
#625291
1.09
#2c2cfb
#483c6d
1.33
#fb767b
#d8a5b2
1.24
#232364
#483c6d
1.43
#625291
#483c6d
1.46

Image palette Letter data branding clever colors palette png