Brand identity logo print design branding

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Created at 09/20/2020 08:51

The palette consists of Light, Semi dark colors. Accent colors #6db549 and #416c2c. Palette has Cool colors temperature.

By lightness, this palette runs from #334C2C (darkest) to #A4D4CC (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 33% across the palette.

The hues stay in one region of the color wheel, spanning about 80°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #334C2C, #416C2C, #649894, #6DB549, #94C3C3, #A4D4CC

Palette Brand identity logo print design branding combines 6 color codes:

HEX: #6db549, RGB: (109, 181, 73); HEX: #a4d4cc, RGB: (164, 212, 204); HEX: #416c2c, RGB: (65, 108, 44)

HEX: #649894, RGB: (100, 152, 148); HEX: #94c3c3, RGB: (148, 195, 195); HEX: #334c2c, RGB: (51, 76, 44)

Simplified version of palette colors

Tint of Lime Green, Shade of Powder Blue, Shade of Dark Olive Green, Shade of Cadet Blue, Shade of Powder Blue, Shade of Dark Olive Green

Color scheme was created by colorswall

Color codes in palette

Brand identity logo print design branding color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#6db549	#6db549	RGB(109, 181, 73)	—	—
#a4d4cc	#a4d4cc	RGB(164, 212, 204)	—	—
#416c2c	#416c2c	RGB(65, 108, 44)	—	—
#649894	#649894	RGB(100, 152, 148)	—	—
#94c3c3	#94c3c3	RGB(148, 195, 195)	—	—
#334c2c	#334c2c	RGB(51, 76, 44)	—	—

8 color pairs have low contrast and need improvement which may impact readability.