Created at 10/12/2020 09:20

Brand identity branding packaging colors palette

The palette consists of Light colors. Accent colors #fbdc7e and #9474b4. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #3F3940 (darkest) to #CCB4D4 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Hues are spread broadly around the wheel — a varied palette (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #3F3940, #946C14, #9474B4, #CCB4D4, #EABA2D, #FBDC7E

Palette Brand identity branding packaging colors palette has combination of 6 codes colors:

HEX: #eaba2d, RGB: (234, 186, 45); HEX: #fbdc7e, RGB: (251, 220, 126); HEX: #946c14, RGB: (148, 108, 20)

HEX: #9474b4, RGB: (148, 116, 180); HEX: #ccb4d4, RGB: (204, 180, 212); HEX: #3f3940, RGB: (63, 57, 64)

Simplified version of palette colors

Shade of goldenrod, Tint of Khaki, Tint of darkgoldenrod, Tint of mediumpurple, Tint of thistle, Tint of dimgrey

Color scheme was created by colorswall

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Colors codes in palette

Brand identity branding packaging colors palette color codes HEX, RGB information in table

4 color pairs have low contrast and need improvement which may impact readability.