Branding web illustration flat

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Created at 11/01/2020 18:42

The palette consists of Light, Semi dark, Dark colors. Accent colors #e32c3c and #056c9c. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #3B1F25 (darkest) to #B4D6C4 (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #056C9C, #3B1F25, #61A570, #B4D6C4, #E32C3C, #EC93A4

Palette Branding web illustration flat combines 6 color codes:

HEX: #e32c3c, RGB: (227, 44, 60); HEX: #ec93a4, RGB: (236, 147, 164); HEX: #056c9c, RGB: (5, 108, 156)

HEX: #61a570, RGB: (97, 165, 112); HEX: #b4d6c4, RGB: (180, 214, 196); HEX: #3b1f25, RGB: (59, 31, 37)

Simplified version of palette colors

Tint of Crimson, Shade of Light Pink, Shade of Steel Blue, Tint of Medium Sea Green, Shade of Pale Turquoise, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Branding web illustration flat color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e32c3c	#e32c3c	RGB(227, 44, 60)	—	—
#ec93a4	#ec93a4	RGB(236, 147, 164)	—	—
#056c9c	#056c9c	RGB(5, 108, 156)	—	—
#61a570	#61a570	RGB(97, 165, 112)	—	—
#b4d6c4	#b4d6c4	RGB(180, 214, 196)	—	—
#3b1f25	#3b1f25	RGB(59, 31, 37)	—	—

7 color pairs have low contrast and need improvement which may impact readability.