Mail campaign marketing flat colours

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Created at 11/30/2020 10:35

The palette consists of Light, Semi dark colors. Accent colors #e9bf96 and #5a9d8f. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #405956 (darkest) to #E9BF96 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #27B344, #405956, #5A9D8F, #B29A96, #D34731, #E9BF96

Palette Mail campaign marketing flat colours combines 6 color codes:

HEX: #d34731, RGB: (211, 71, 49); HEX: #e9bf96, RGB: (233, 191, 150); HEX: #27b344, RGB: (39, 179, 68)

HEX: #5a9d8f, RGB: (90, 157, 143); HEX: #b29a96, RGB: (178, 154, 150); HEX: #405956, RGB: (64, 89, 86)

Simplified version of palette colors

Tint of Red, Tint of Burlywood, Shade of Medium Sea Green, Shade of Cadet Blue, Tint of Rosy Brown, Tint of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Mail campaign marketing flat colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d34731	#d34731	RGB(211, 71, 49)	—	—
#e9bf96	#e9bf96	RGB(233, 191, 150)	—	—
#27b344	#27b344	RGB(39, 179, 68)	—	—
#5a9d8f	#5a9d8f	RGB(90, 157, 143)	—	—
#b29a96	#b29a96	RGB(178, 154, 150)	—	—
#405956	#405956	RGB(64, 89, 86)	—	—

10 color pairs have low contrast and need improvement which may impact readability.