Idenity logo design minimalism identity palette

  • #f94d05
  • #fc9c74
  • #812802
  • #b4b29e
  • #d9c4ae
  • #3c3c34
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Idenity logo design minimalism identity palette has 6 colors, mostly orange. The lightest color is Tan (#D9C4AE), the darkest Dark Slate Gray (#3C3C34). Its strongest contrast pair is #3C3C34 on #D9C4AE (6.5:1, WCAG AA).

Created at 12/30/2020 15:37
The palette consists of Light, Semi dark colors. Accent colors #f94d05 and #812802. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #3C3C34 (darkest) to #D9C4AE (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 37°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #3C3C34, #812802, #B4B29E, #D9C4AE, #F94D05, #FC9C74

Palette Idenity logo design minimalism identity palette combines 6 color codes:
HEX: #f94d05, RGB: (249, 77, 5); HEX: #fc9c74, RGB: (252, 156, 116); HEX: #812802, RGB: (129, 40, 2)
HEX: #b4b29e, RGB: (180, 178, 158); HEX: #d9c4ae, RGB: (217, 196, 174); HEX: #3c3c34, RGB: (60, 60, 52)
Simplified version of palette colors
Tint of Orange Red, Shade of Light Salmon, Tint of Dark Red, Tint of Dark Gray, Tint of Tan, Shade of Dark Slate Gray
Color scheme was created by colorswall

Color codes in palette

Idenity logo design minimalism identity palette color codes HEX, RGB information in table

ColorHEXRGBNameAlternative name
#f94d05#f94d05RGB(249, 77, 5)——
#fc9c74#fc9c74RGB(252, 156, 116)——
#812802#812802RGB(129, 40, 2)——
#b4b29e#b4b29eRGB(180, 178, 158)——
#d9c4ae#d9c4aeRGB(217, 196, 174)——
#3c3c34#3c3c34RGB(60, 60, 52)——

Color Palette Contrast

6 color pairs have low contrast and need improvement which may impact readability.
Text ColorBackground ColorContrast Ratio
#f94d05
#fc9c74
1.66
#f94d05
#b4b29e
1.6
#fc9c74
#b4b29e
1.03
#fc9c74
#d9c4ae
1.22
#812802
#3c3c34
1.18
#b4b29e
#d9c4ae
1.27

Image palette Idenity logo design minimalism identity palette png