Identidade visual logo icon fitness branding and identity colours

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Created at 11/04/2019 08:08

The palette consists of Semi dark, Light, Dark colors. Accent colors #1a67f2 and #9cdcf3. Palette has Cool colors temperature.

By lightness, this palette runs from #311C7B (darkest) to #9CDCF3 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 101°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #1A67F2, #311C7B, #3C344C, #9CDCF3, #B668BA, #C8CBDB

Palette Identidade visual logo icon fitness branding and identity colours combines 6 color codes:

HEX: #1a67f2, RGB: (26, 103, 242); HEX: #9cdcf3, RGB: (156, 220, 243); HEX: #311c7b, RGB: (49, 28, 123)

HEX: #b668ba, RGB: (182, 104, 186); HEX: #c8cbdb, RGB: (200, 203, 219); HEX: #3c344c, RGB: (60, 52, 76)

Simplified version of palette colors

Shade of Royal Blue, Tint of Sky Blue, Tint of Midnight Blue, Tint of Medium Orchid, Shade of Lavender, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Identidade visual logo icon fitness branding and identity colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#1a67f2	#1a67f2	RGB(26, 103, 242)	—	—
#9cdcf3	#9cdcf3	RGB(156, 220, 243)	—	—
#311c7b	#311c7b	RGB(49, 28, 123)	—	—
#b668ba	#b668ba	RGB(182, 104, 186)	—	—
#c8cbdb	#c8cbdb	RGB(200, 203, 219)	—	—
#3c344c	#3c344c	RGB(60, 52, 76)	—	—

3 color pairs have low contrast and need improvement which may impact readability.