Branding vector logo 插图 palette

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Created at 02/16/2021 11:17

The palette consists of Light, Dark, Semi dark colors. Accent colors #f06008 and #84f8e4. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #2C140C (darkest) to #84F8E4 (lightest). The lightness range is wide.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #2C140C, #444C4C, #6D62AF, #84F8E4, #BE9CA4, #F06008

Palette Branding vector logo 插图 palette combines 6 color codes:

HEX: #f06008, RGB: (240, 96, 8); HEX: #84f8e4, RGB: (132, 248, 228); HEX: #2c140c, RGB: (44, 20, 12)

HEX: #6d62af, RGB: (109, 98, 175); HEX: #be9ca4, RGB: (190, 156, 164); HEX: #444c4c, RGB: (68, 76, 76)

Simplified version of palette colors

Tint of Chocolate, Shade of Aquamarine, Tint of Black, Tint of Slate Blue, Tint of Rosy Brown, Tint of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Branding vector logo 插图 palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f06008	#f06008	RGB(240, 96, 8)	—	—
#84f8e4	#84f8e4	RGB(132, 248, 228)	—	—
#2c140c	#2c140c	RGB(44, 20, 12)	—	—
#6d62af	#6d62af	RGB(109, 98, 175)	—	—
#be9ca4	#be9ca4	RGB(190, 156, 164)	—	—
#444c4c	#444c4c	RGB(68, 76, 76)	—	—

5 color pairs have low contrast and need improvement which may impact readability.