Branding brand identity coffee illustration

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Created at 03/09/2021 10:56

The palette consists of Light, Semi dark colors. Accent colors #20de98 and #0b4c34. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #0B4C34 (darkest) to #8BEEC9 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 104°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #0B4C34, #20DE98, #3D6D60, #719181, #8BEEC9, #D3D3AC

Palette Branding brand identity coffee illustration combines 6 color codes:

HEX: #20de98, RGB: (32, 222, 152); HEX: #8beec9, RGB: (139, 238, 201); HEX: #0b4c34, RGB: (11, 76, 52)

HEX: #719181, RGB: (113, 145, 129); HEX: #d3d3ac, RGB: (211, 211, 172); HEX: #3d6d60, RGB: (61, 109, 96)

Simplified version of palette colors

Shade of Medium Spring Green, Shade of Aquamarine, Shade of Dark Slate Gray, Shade of Cadet Blue, Shade of Pale Goldenrod, Tint of Teal

Color scheme was created by colorswall

Color codes in palette

Branding brand identity coffee illustration color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#20de98	#20de98	RGB(32, 222, 152)	—	—
#8beec9	#8beec9	RGB(139, 238, 201)	—	—
#0b4c34	#0b4c34	RGB(11, 76, 52)	—	—
#719181	#719181	RGB(113, 145, 129)	—	—
#d3d3ac	#d3d3ac	RGB(211, 211, 172)	—	—
#3d6d60	#3d6d60	RGB(61, 109, 96)	—	—

6 color pairs have low contrast and need improvement which may impact readability.